Director, Marketing (on-site) Job

Job Overview

Location
Mississauga, Ontario
Job Type
Full Time
Salary / Compensation
Details Not Provided
Date Posted
1 month ago

Additional Details

Experience
Extensive Exp. Required (9+ Years)

Job Description

We're looking for a candidate with a strong B2B marketing background, solid experience with marketing professional services, and a track record of leading a team of marketing professionals.

The Marketing Director will:

•    Report to the Global Director, Marketing & Communications
•    Manage a team of marketing professionals
•    Work closely with key business leaders to identify, develop, and execute marketing and client communications strategies,
•    Develop and execute annual marketing plans for a sector/practice, aligning marketing goals and campaigns to corporate business goals,
•    Develop project charters for corporate marketing and client communication campaigns,
•    Manage marketing and client communication programs from planning through to implementation,
•    Develop marketing materials for both print and/or digital,
•    Develop external communications materials including press releases, speeches, briefings, and social media,
•    Measure, analyze, and report on the performance of our marketing and client communications,
•    Seek out opportunities to apply new and innovative approaches to reaching our clients and communicating our key messages to them,
•    Identify and develop marketing best practices that support efficient internal delivery processes and reflect industry trends,
•    Collaborate with a small team of dedicated marketing resources and involve others in marketing support roles (design, digital, production, etc.),
•    Support the mentorship of our team of young marketing professionals, engaging them on various campaigns and projects,
•    Analyze market trends, competitors, and clients and recommend changes to marketing strategies based on analysis and feedback,
•    Identify, prioritize, and support the development of crisis communication plans with the Global Director, Public Relations, and communicate these to our leadership team.

Requirements of the Role:

•    A degree in marketing, journalism, public relations, or communications
•    A minimum of 12-15 years' experience in a corporate role with global experience engaging with different cultures and organizations.
•    Solid understanding of marketing, media relations, public relations, and client communications strategies and execution.
•    Experience developing strategic marketing plans and targeted marketing campaigns, integrating various communication channels.
•    Planning, writing, editing, and project management skills.
•    Proficiency in the development of various marketing materials and client communications (print and digital) with hands-on capability.
•    Ability to mentor and collaborate with marketing specialists and marketing support personnel to deliver integrated and holistic campaigns and projects.
•    Understanding of industry best practices and trends to support ongoing development of the corporate marketing team and practice.
•    Role requires an individual with business acumen, confidence, excellent judgment, and interpersonal skills that can consult, influence, and collaborate with colleagues across different leadership levels, geographies, and business groups.
•    Superior people and relationship skills are critical to this role, as well as the ability to work independently and possess strong judgment on when to escalate issues to senior management.

Location (on-site):

•    Mississauga, Ontario

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