At Enbridge, we embrace new ideas and offer an environment where employees are recognized and respected for their input and opinions. We view our employees as our future leaders and strive to provide an environment that encourages self-improvement, innovation and growth so that we can promote from within. We are looking for outstanding employees who share our vision to be the best in everything we do, from safe and reliable operations to innovative solutions and complete team commitment and dedication to our values!
Are you a marketing professional looking for a new challenge? We currently have an exciting opportunity to join our Marketing and Customer Insights team!
In this Marketing Advisor role, the successful candidate will coordinate the planning, development, execution, evaluation and refinement of marketing campaigns and initiatives that support Business-to-Customer and Business-to-Business audiences.
Are you a creative thinker who possesses strong marketing communications and digital campaign management skills with a high attention to detail?
We want you to apply today!
What you will do
Lead and support the successful execution of coordinated marketing campaigns across offline and online tactics and across both Business-to Customer and Business-to-Business markets.
Work with market research and business intelligence team to understand target consumers’ needs, values, preferences, requirements, and trends and using the insights to develop effective campaigns.
Plan, build and implement an annual marketing plan including outbound and inbound marketing activities to reach target audiences by demonstrating expertise in various areas such as: content development and optimization, advertising, events planning, social media, email, print, CRM systems etc.
Measure marketing campaigns and initiatives via analysis of results and data (campaign results, conversion rates, traffic etc.) to help form future marketing strategies.
Collaborate closely with all partners to guarantee adequate planning, creation, execution and monitoring of marketing activities.
Maintain good working relations and collaborate with multiple partners for delivery of an effective marketing plan.
Work closely with the agency of record to ensure standard processes are applied through techniques and tools to develop effective creative and targeted campaigns based on market research, data insights and past campaigns.
Who you are
Related University Degree and a minimum of 4 years of directly related experience.
Experience in crafting and implementing targeted marketing programs, solutions and services.
Experience in building and coordinating Agency relationship.
Experience collaborating with multiple partners on key marketing initiatives.
Strong, diverse technical skills, especially in the areas related to digital platforms, social media and content management preferred.
Ability to work efficiently, timely and capable of balancing multiple priorities independently.
Outstanding organization, project management, interpersonal, written and verbal communication skills. Ability to communicate in a clear, concise and organized manner.
Enbridge Flex-Work Program
Enbridge provides competitive workplace programs that differentiate us and offer flexibility to our team members. Enbridge’s FlexWork (Hybrid Work Model) offers eligible employees the opportunity to work variable daily schedules with a flexible start and end time, to opt for a compressed workweek schedule, and the option to work from home on Wednesdays and Fridays. Role requirements determine your eligibility for each option or combination of options.